SM: What is the barrier? JA: There are actually two barriers to entry in doing YouTube and doing it well. Number one is you must be creative enough to come up with something that will have an entertainment element to it. It’s not guaranteed that you always have to have that, but the likelihood is
A good marketing campaign is essential to the success of any business. Whether you’re selling a product or a service, if you don’t market it properly, it could go completely unnoticed. Veteran marketer, Jim Ackerman, founder of Ackermania Creative, sat down to talk with me about how he used his skills and experience and the
By guest author Daniel Burrus When President Obama became president, it was widely reported that he used social media and technology to help gain the momentum and the votes he needed. Today, if we look at the republican candidates and their use of social media, we see that each has a lopsided social media strategy
By guest authors Irina Patterson and Candice Arnold This is the thirty-eighth interview in our series on financing for entrepreneurs. I am talking to Christina Brodbeck, a Silicon Valley angel investor and the co-founder of a soon-to-be-launched startup called TheIceBreak. Christina was part of the YouTube founding team. She designed YouTube’s first user interface and
Social media entertainment company EQAL (pronounced “equal”) was founded in April 2008 by Miles Beckett and Greg Goodfried. Beckett, who was working as a plastic surgeon resident at the Loma Linda Medical Center outside of Los Angeles, quit to pursue his dream of working at the intersection of entertainment and technology. He moved back to
Online video has led to the internet becoming a richer medium, and has created many beneficiaries in the infrastructure sector. Here’s a company that wants to add to that momentum. Fliqz provides companies with video solutions for their websites or social networks. These tools help increase a site’s traffic, create an interactive experience for its viewers,
Video production was traditionally cumbersome. Veodia plans to change that, by offering its clients the ability to stream high quality video via an SaaS platform. Its service allows companies to broadcast live, on-demand videos without making significant investments in manpower and technology.
As Internet TV slowly gains ground, the line between the Internet and TV is getting blurred. Although IPTV (Internet Protocol Television) has not yet reached the stage where it can navigate the world of TVs and set-top boxes, it will soon.