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- The Accelerator Conundrum
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webpt
Thought Leaders in Healthcare IT: Nancy Ham, CEO of WebPT (Part 3)
Sramana Mitra: Innovation in your industry is also happening on another vector – in treatment. I actually introduced a company from our portfolio to Heidi a few months ago that has a laser-based pain treatment device. We have one in our portfolio. There’s quite a bit of work going on out there in various kinds
Thought Leaders in Healthcare IT: Nancy Ham, CEO of WebPT (Part 2)
Nancy Ham: Our data shows pretty encouraging results of people staying in care longer, which means they have a better chance of getting their best health outcome. Now, let’s look at the ability to engage with future patients. Physical therapists are out and about in the community. They staff road races. They’re at the high
Thought Leaders in Healthcare IT: Nancy Ham, CEO of WebPT (Part 1)
We’ve covered WebPT before, featuring founder Heidi Jannenga on Entrepreneur Journeys. We’ve also had Heidi on our roundtable. This conversation explores the evolution of WebPT to a broader product footprint and also discusses the open issues in the physiotherapy practice management space. It also explores pain-related medical devices, the role of insurance companies, and other
Capital Efficient Entrepreneurship from Arizona: Heidi Jannenga, Co-Founder of WebPT (Part 7)
Sramana Mitra: What do you fantasize about? Are you now trying to take the company public or do you want to do some sort of an acquisition? Now that you have private equity in there, you have to do exit. Heidi Jannenga: Yes, we have to do exit, but that was one of the other
Capital Efficient Entrepreneurship from Arizona: Heidi Jannenga, Co-Founder of WebPT (Part 6)
Heidi Jannenga: One big lesson that we learned was that valuation is important, but it’s not the most important thing. The terms of the deal are the most important. People can give you valuation but at the end of the day when it comes to the contract, it’s really about the terms. Even on a
Capital Efficient Entrepreneurship from Arizona: Heidi Jannenga, Co-Founder of WebPT (Part 5)
Sramana Mitra: Talk to us about the hiring of this CEO. What was the process that you followed and how did you decide who was the right CEO for you? This is a very difficult and challenging exercise to bring in an outsider to replace the founders. Heidi Jannenga: I want to be very clear
Capital Efficient Entrepreneurship from Arizona: Heidi Jannenga, Co-Founder of WebPT (Part 4)
Sramana Mitra: You’ve done all this organically. Right from the beginning, you didn’t raise any money. Heidi Jannenga: Yes, we are huge proponents of bootstrapping. We have been building it for four years. We’re profitable. Within two years, we were at a million dollar run rate. They passed the Affordable Care Act around the same
Capital Efficient Entrepreneurship from Arizona: Heidi Jannenga, Co-Founder of WebPT (Part 3)
Sramana Mitra: Talk to me about customer acquisition. What did you start with? What worked and what did you settle into as your primary customer acquisition strategy? Heidi Jannenga: It’s a funny story actually. We built our own website from the very beginning. Back in 2008, there was not a lot of competition in SEO and
