SM: Let’s say in 5 years you are cleaned up and you have achieved a level of credibility and stability and market power to do interesting things. How do you see yourself leveraging that brand. What are the top three things you would do? JK: I think the main thing we want to do first
By Dominique Trempont, Guest Author A brand is a person’s perception about a company, a product and/or a service (support, training, customer service, straight service). It is emotional and personal: each of us decides to recognize a brand positively, negatively or not at all. A brand is what people say it is, not what a
Amidst huge concerns about Walmart’s numbers, the giant announced its entry into India. I have said before, that Real Estate and Retail are better investment opportunities in India right now than technology, and it is not a surprise that the big retail companies are going to flock to take advantage of this situation. I’d rather