Sramana Mitra: You were able to find people with experience in Prague? Vince Steckler: Not too successfully. For the most part, what we did was transplant people. For example, I brought over my old deputy from Symantec to run sales. He ran sales out of Prague for two or three years and groomed one of
Sramana Mitra: You were able to cater to all that from Prague? Vince Steckler: Both from Prague and the community. Prague is very cosmopolitan. We can do a lot of support and customization but what’s most important is the community. Most users don’t realize where the company is from. Brazilians tend to think the company
Sramana Mitra: Tell me how you got there. Vince Steckler: It’s basically a few things. When the company went into France, we started at the community side. The competition in France at that time had English language products, which doesn’t really go very real well in France. So we built a French language product. Since
Vince Steckler: It was very intriguing because it was a very engineering-oriented company. Of the 40 people, there was one person in Finance, one person in Marketing and Sales, and 38 engineers. They weren’t doing very good business because there wasn’t anyone paying attention to it. I actually joined there taking what people would probably consider
Vince Steckler: We transformed Asia from Symantec’s worst performing region to the best performing region. I drove that for three years. Then I got posted back to the States to be the number two in the consumer business. I ran the worldwide sales and all the e-commerce and online marketing for Norton. But I was still