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Web 3.0 & Amazon (Part 3)

Posted on Wednesday, Dec 12th

Web 3.0 Framework discussion Below is a quick overview of the Web 3.0 framework for the Amazon sites. Context Amazon’s primary Context is shopping. Whether it is for books, music, toys, or clothes, you come to Amazon to shop. Content Amazon has really good content about its merchandise. In fact, the Amazon catalog is a

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Web 3.0 & Amazon (Part 2)

Posted on Tuesday, Dec 11th

Vertical Strategy Amazon is the most popular e-commerce site in the world. We will take a look at the Company’s various online verticals below. Books, Newspaper and Magazines Amazon was started as an online bookstore. It is the largest retailer of books online. It allows users to buy books, magazines and newspapers online. Amazon has

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Web 3.0 & Amazon (Part 1)

Posted on Monday, Dec 10th

Introduction I posed a question to ponder: Is eBay or Amazon a better company? Recently, I have covered eBay in detail, and this week, we will analyze Amazon. I will reserve the answer to the question until after. Meanwhile, I do encourage you to think about the question. I will give you my analysis later.

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Vertical Ad Networks: A Trend to Watch for 2008

Posted on Sunday, Dec 9th

I talked about Audience Fragmentation and the Rise of Ad Networks recently. At the moment, the Ad Networks are in the business of amassing large volumes of fragmented traffic, and offering a channel to advertisers to access the publishers who own this traffic. Expect, in 2008, a trend towards these “mass” Ad Networks gradually becoming

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Web 3.0 & MSN (Part 5)

Posted on Friday, Dec 7th

Conclusion Microsoft has been reorganizing and rebranding its online properties. The Company has rebranded MSN Messenger and Hotmail as Windows Live Messenger and Windows Live Hotmail. Microsoft is working on improving the underlying technology behind MSN and introducing new features but all this is yet to trickle down to the bottomline. There are rumors of

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Web 3.0 & MSN (Part 4)

Posted on Thursday, Dec 6th

Acquisition Strategy Microsoft acquired Medstory and aQuantive this year. Actually both were very good acquisitions. Online Health is a large segment with 31% of the total U.S. Internet users or 55.3 million U.S. Internet audience visiting health information sites each month during the first quarter of 2007. Buying aQuantive was a shrewd move. With the

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Web 3.0 & MSN (Part 3)

Posted on Wednesday, Dec 5th

Web 3.0 Framework discussion Below is a quick overview of the Web 3.0 framework for the MSN sites. We have not gone into the details of all the properties, but you can review the Web 3.0 section of this site for detailed discussions on some of the vertical categories. Context MSN Astrology provides horoscopes and

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Web 3.0 & MSN (Part 2)

Posted on Tuesday, Dec 4th

Vertical Strategy MSN (an abbreviation of Microsoft Network) is a collection of Internet services provided by Microsoft. MSN provides a range of Internet services and it services have changed significantly since its release. We will take a look at the Company’s various online businesses below, with a special emphasis on its verticals. Horizontal Search MSN

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