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HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
velocify
Building a High Growth SaaS Company from Los Angeles: Nick Hedges, CEO of Velocify (Part 5)
Sramana Mitra: There was nothing specific to the mortgage industry? It was pretty much a horizontal product that you apply to the mortgage industry and when you decided to diversify after the financial crisis, it translated reasonably easily into these other verticals? Nick Hedges: Exactly right. Sramana Mitra: You’re back to $4 million in revenue
Building a High Growth SaaS Company from Los Angeles: Nick Hedges, CEO of Velocify (Part 4)
Sramana Mitra: What happens next? Nick Hedges: I joined the company because I was really interested in the data that they were collecting and the flexibility of the platform that they had built. Essentially, they were collecting closed-loop data so these are data from the point that the lead was created to the point that they converted
Building a High Growth SaaS Company from Los Angeles: Nick Hedges, CEO of Velocify (Part 3)
Nick Hedges: The company was founded by Jeff Solomon who was running a software development company in Los Angeles. He had several clients who were in the mortgage industry, and they were asking him for a system that allowed them to be more efficient on how they manage the leads that they were purchasing from companies. He
Building a High Growth SaaS Company from Los Angeles: Nick Hedges, CEO of Velocify (Part 2)
Sramana Mitra: How did eteatrade go? Nick Hedges: It went well. We ended up transacting about $2 million a month. The net margins were pretty small. Ultimately, we sold it into one of Nick’s businesses that ran his tea and coffee estates. I didn’t want to be a part of a bigger entity, so I
Building a High Growth SaaS Company from Los Angeles: Nick Hedges, CEO of Velocify (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. This story illustrates a couple of interesting strategic moves that have resulted in growth acceleration for Velocify. These kinds of strategic moves are critical to the evolution of a business. Sramana Mitra: Let’s go back to the very beginning of your story. Where are you from?
