Offerpal is an advertising platform that monetizes social media by awarding users virtual currency in exchange for completing ad offers. Founders Anu Shukla and Mitch Liu combined their experience in online personalization, cost per action (CPA) advertising and optimization technologies to create a technology platform for the social media marketplace.
Convio provides online constituent relationship management (eCRM) solutions for nonprofit organizations. Founder Vinay Bhagat noticed the lack of automation and [high] member attrition rates while volunteering at a public television station pledge drive, and saw that the traditional nonprofit engagement channels of direct mail, telemarketing and individual solicitation suffered from limitations that often conflicted with