Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 7)

Sramana Mitra: Can you talk a bit about your pricing model? How did you come up with that pricing model? Anand Janefalkar: For a lot of companies in this sector, innovation is very rare. Their revenue models were based on trying to fit in one-time fees or maintenance fees and all of that to service

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 6)

Sramana Mitra: In terms of positioning, there are obviously a lot of enterprise contact software players and there are some leaders. Right now, Suite within Oracle is a major player and has been around with deep integrations and a deep presence in the industry. Once you sorted out your positioning, whom do you consider as

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 5)

Sramana Mitra: How many customers did you raise series A with? How many customers did you raise series B with to net it out? Anand Janefalkar: I don’t think we have these numbers to share with you today. But before series A, we didn’t have a website. UJET had no website before May 4. Sramana

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 4)

Sramana Mitra: Can you talk about how you got into the market? So you have this idea that you were going to do something quite different in the contact center world. How did you get this off the ground? Did you build something and started getting customers or did you raise money right away? What

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 3)

Sramana Mitra: What exactly was the form that you were offering and was going to take to address all the issues and pain points that you just talked about? Anand Janefalkar: It was to completely redesign the architecture. After talking to industry experts and to people that have sold to a lot of contact centers,

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 2)

Sramana Mitra: What year does that bring us up to? Anand Janefalkar: It brings us up to 2011. Motorola was an amazing company to be an employee. It was a little difficult to be a consumer. I got very jaded with a little bit of inaccurate marketing. Phone’s not selling to the potential of the

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Taking on Giants in the Contact Center Space: UJET CEO, Anand Janefalkar (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  We’re seeing new SaaS companies emerge that are taking on giant categories. In such businesses, positioning is extremely important. Read how Anand has positioned to get to 40 customers in the contact center software category. Sramana Mitra: Let’s start at the beginning.