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Best of Bootstrapping: Bootstrapping Fun.com

Posted on Friday, Jan 20th

If you haven’t already, please study our free Bootstrapping course and the Investor Introductions page. Tom Fallenstein, CEO of Fun.com, has built a kick-a$$ e-commerce company out of rural Minnesota. Here is our conversation from 2015. Sramana Mitra: Let’s start with your personal journey. Where are you from? Where were you born and raised, in what kind of environment?

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Best of Bootstrapping: Bootstrapping E-commerce Company Fun.com

Posted on Wednesday, Mar 10th

If you haven’t already, please study our free Bootstrapping course and the Investor Introductions page. Tom Fallenstein, CEO of Fun.com, has built a kick-ass e-commerce company out of rural Minnesota. Sramana Mitra: Let’s start with your personal journey. Where are you from? Where were you born and raised, in what kind of environment? Tom Fallenstein: I was born in Minnesota

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Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 7)

Posted on Sunday, Mar 1st

Sramana Mitra: So far, what you’ve done is domain acquisitions. The three acquisitions you talked about are domain acquisitions. While they are high numbers for domains, relatively speaking, they are small numbers. You could also grow fast by acquiring a business, not just domains? Is that something that you would consider? Tom Fallenstein: Yes, that’s

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Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 4)

Posted on Thursday, Feb 26th

Sramana Mitra: Wow! It must have been very scary. How long did it take you to recover that $1 million from that domain? Tom Fallenstein: It paid for itself in nine months. Sramana Mitra: Awesome. Tom Fallenstein: We bought it in January. By the time we made it through October, about 30% to 40% of

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Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 3)

Posted on Wednesday, Feb 25th

Sramana Mitra: What next? What happened in 2006? Tom Fallenstein: In 2006, we moved into a 10,000 sq. ft. facility and started the company. I hired my mom and two sisters to work full-time and started building out the websites. Sramana Mitra: Were there other properties in 2006 or just those three? Tom Fallenstein: No, we

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Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 2)

Posted on Tuesday, Feb 24th

Sramana Mitra: You joined the costume business in 2004? Tom Fallenstein: Yes, I was the only one doing it full-time. It was only a seasonal business up until 2002 and then I built a website to see if I could make it a full-time job. I was doing extra orders basically through college out of

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Bootstrapping to $55 Million from Rural Minnesota: Tom Fallenstein, CEO of Fun.com (Part 1)

Posted on Monday, Feb 23rd

Tom has built a kick-ass e-commerce company out of rural Minnesota that he hopes to build up into a billion dollar business. Sramana Mitra: Let’s start with your personal journey. Where are you from? Where were you born and raised, in what kind of environment? Tom Fallenstein: I was born in Minnesota in a small

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