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- The Accelerator Conundrum
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tom bedecarre
Rolling up an Online Ad Agency Powerhouse: AKQA CEO Tom Bedecarre (Part 2)
Posted on Wednesday, Jun 13th
SM: What was your expertise in the agency world? TB: I was an account executive. I had both a packaged goods start in the business but quickly got an opportunity to work on some technology accounts. I worked on the Polaroid business as they were getting into magnetic media, selling video tapes and compact disks
Rolling up an Online Ad Agency Powerhouse: AKQA CEO Tom Bedecarre (Part 1)
Posted on Tuesday, Jun 12th
Tom Bedecarre is the CEO of AKQA, an award winning, privately held ad agency with roots in San Francisco. Tom provided a fascinating interview, and a really good discussion about the emergence of new media and how it shifts the power balance in the advertising marketplace. As is customary, we begin the interview by learning
