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thought leaders in sales 2.0
Sales 2.0: Greg Brush, Vice President Of Sales And Customer Success, InsideView, San Francisco (Part 6)
By Sramana Mitra and guest author Sudhindra Chada Sramana Mitra: In your case, you are selling an opportunity intelligence solution. How can you know exactly what is going on inside the account without a defined process? InsideView doesn’t pick up that there is an opportunity intelligence problem going on in your prospects. Greg Brush: The
Thought Leaders In Sales 2.0: Kevin Suitor, VP Of Marketing, Exinda (Part 6)
By Sramana Mitra and guest author Sudhindra Chada SM: If you were to look at the funnel from a holistic point of view, where you are bringing in leads from the top all the way down to where your fields sales or channel sales teams are closing deals, would you step me through how many steps
Thought Leaders In Sales 2.0: Kevin Suitor, VP Of Marketing, Exinda (Part 5)
By Sramana Mitra and guest author Sudhindra Chada SM: What kinds of questions did your customers have? KS: For example, we had questions about the impact of mobile devices on corporate networks. We had questions about that, and earlier in February we blogged about IPv6, so a few people raised questions about this. It was an
Thought Leaders In Sales 2.0: Kevin Suitor, VP of Marketing, Exinda (Part 4)
By Sramana Mitra and guest author Sudhindra Chada SM: So, when a partner channel is selling to an account, they don’t have visibility into what has been going on in that account prior to their involvement? KS: They get a record export of prior activity from the channel manager, and once we hand it over they
Thought Leaders In Sales 2.0: Kevin Suitor, VP Of Marketing, Exinda (Part 3)
By Sramana Mitra and guest author Sudhindra Chada SM: Let’ s talk about both of those processes: [what happens] when you generate the lead – and you described a bit of your lead generation process already – and what the follow-on tracking of this is like. How do you manage to step this through the closing
Thought Leaders In Sales 2.0: Kevin Suitor, VP Of Marketing, Exinda (Part 2)
By Sramana Mitra and guest author Sudhindra Chada SM: So, you hook a customer into navigating your website. Probably another interesting question is, What is the hook? How are you getting customers to engage with the site?
Thought Leaders In Sales 2.0: Kevin Suitor, VP Of Marketing, Exinda (Part 1)
By Sramana Mitra and guest author Sudhindra Chada Kevin F.R. Suitor, Vice President of Marketing Kevin is responsible for identifying key partnerships and building market awareness globally for Exinda Networks. Prior to Exinda, Kevin was VP of marketing and business development for Redline Communications, where he became widely recognized for his expertise in the telecommunications industry
Thought Leaders In Sales 2.0: Mark Roberge, VP Of Sales, HubSpot (Part 8)
By Sramana Mitra and guest author Sudhindra Chada Sramana: More than 125% growth, fantastic. Mark, what else should I have asked you about your process that I didn’t ask? Mark: We talked a lot about the metrics. I think that is about it on process. I don’t know if you want to get into the
