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the rubicon project

Deal Radar 2009: The Rubicon Project

Posted on Thursday, Jan 29th

The Rubicon Project was born as a solution to one of the largest problems publishers face today: monetizing ad space. Approximately 80% of this space goes unsold across a fast-growing number of global ad networks. The company’s mission is to automate the $65 billion global online advertising industry with the goal of making advertising an effortless

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