Sramana Mitra: I see. So, the Flextronics and the Foxconns are doing the hardware part and they are sending it to you. You are doing the software and the packaging, I suppose, the outside packaging that is localized, and then you are shipping it to the retailers or the distributors? Joe Lawler: To be precise,
By Sramana Mitra and guest author Aditya Modi About Joseph C. Lawler Joe Lawler is ModusLink Global Solutions’ chairman, president and CEO, with executive leadership responsibility for the vision, strategic direction, and performance of ModusLink Global Solutions and its subsidiaries. As CEO, Lawler oversees cross-company operations, financial management, and strategy implementation. Prior to joining the
By Sramana Mitra and guest author Aditya Modi Sramana Mitra: But Apple is an extreme case, right? They are very much about vertical integration and very much about an internally controlled kind of philosophy. Joe Lawler: They are an extreme case, but they are certainly not alone; SanDisk has done the same thing over the past