Sramana: When you started GT Nexus, who were your first customers and what did they buy? Greg Johnson: We started the company in 1998 and we won the consortium deal in 2001. In 1999 we were focused on building the software platforms we needed and by 2000 we were talking to the big carriers and
Sramana: How did you make the transition from a generic on-demand business platform into a logistics market company? Greg Johnsen: We started to optimize our existing generic business platform and transform it into a domain platform for supply chain. That encompassed things like purchase orders, shipments, inventory, invoices and payments. We were off and running.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Greg Johnsen is the executive vice president of marketing and co-founder of GT Nexus. GT Nexus is a great example of what I describe in my enterprise 3.0 definition (Enterprise 3.0 = (SaaS + EE) and Enterprise 3.0 = (SaaS + EE + SME+TWS). Mr. Johnsen
By Sramana Mitra and guest author Shaloo Shalini SM: What you delivered to the Automotive Aftermarket Industry Association was a metadata structure of sorts? JP: Yes, exactly. SS: In terms of business model, we built ours on the reverse market adoption model. Once we realized that the legacy messed up this process and that making