Big Picture, All I Got

By Richard Laermer, Guest Author The salon where I get my “hair cut” in Soho has been doing a terrific job for years. But they have branched out to the point of no return and now the owners got a whole line of products he’s hawking. Whatever. But now, when I call, instead of “push

Read Full Article »

Turn Logic into Magic (4)

By Dominique Trempont, Guest Author The success of Starbucks is outstanding. Howard Schultz recognized and understood what is a cafe in Europe: a safe place to meet, a place not be alone, an engaging staff, conversation, good drinks and simple food. He designed the customer experience in detail, executed and scaled. He came up with

Read Full Article »

Starbucks and the Music Business

Perhaps, a natural extension would be to start having live-music and dancing at Starbucks cafes as well, with carefully selected musicians, in carefully selected musical genres!

What’s after Starbucks?

It would be fair to say that Starbucks has penetrated the cultural fabric of America quite extensively. Now, it is also attempting to do the same with the rest of the world. It has become a place to get together with friends, an extended office, a pick-up joint, and many other things – different things

Read Full Article »