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Leadership Profile: Tom Werner (Part 9)

Posted on Thursday, Apr 19th

After discussing German and Japanese markets, Tom visits the North American markets with a particular emphasis on California. Of particular interest is the amount of growth which is expected, spurred in part by governmental policy and incentive programs. We use that discussion as a catalyst to have some quick discussions on the current and projected

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Leadership Profile: Tom Werner (Part 8)

Posted on Wednesday, Apr 18th

Germany has a political environment, influenced by voters, which is very supportive and progressive about solar energy. This has resulted in creating a very large and solid marketplace which SunPower has been able to capitalize on. SM: What has been driving Germany’s big focus on solar? Is that part of their energy policy? TW: When

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Leadership Profile: Tom Werner (Part 7)

Posted on Tuesday, Apr 17th

SunPower went public in 2005, which is a monumental moment for most firms. It is always interesting to take note of firms who do not press the IPO, rather they wait for banks to begin courting them. Tom revisits that timeframe and explains SunPower’s progression during that period in thehistory of the company. SM: You

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Tapping Into the Sun

Posted on Monday, Apr 16th

In India, the scorching tropical sun is worshipped as a God. These days, it appears that countries like Germany and Japan, and more recently, sunny California are following suit. Solar energy, one of the purest forms of alternative energy, is making headways in becoming a major market phenomenon. I have recently been speaking with Tom

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Leadership Profile: Tom Werner (Part 6)

Posted on Monday, Apr 16th

The later half of 2004 marked the beginning of production operations. SunPower began producing solar cells, a result of $150M of capital investments. On the books, this timeframe represents the greatest period of loss in the company’s history, due largely to the development of the new production lines. It was, of course, necessary. SM: What

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Leadership Profile: Tom Werner (Part 5)

Posted on Friday, Apr 13th

Tom joined SunPower in 2003, and the IPO occurred in 2005. Here we review the steps the company took in that timeframe which led to not only a successful IPO, but also laid the foundation for its current success. SM: Between the time you showed up and the IPO, what was happening to the business

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Leadership Profile: Tom Werner (Part 4)

Posted on Thursday, Apr 12th

During its early phases SunPower was, out of necessity, not as focused of a company as it is now. It engaged in several other business areas to ensure positive cashflow, yet such activities detracted from the development of high efficiency solar cells which became one of its core competencies. SM: Did SunPower engage in any

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Leadership Profile: Tom Werner (Part 3)

Posted on Wednesday, Apr 11th

In this next segment of the interview, Tom takes us through the history of SunPower. From the inception, it was a company driven by innovation, yet faced the common business challenges which have been the demise of numerous other hi-tech startups. SM: Can you briefly tell us about the history of SunPower? TW: SunPower is,

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