Thought Leaders in Mobile and Social: Interview with Dan Hickey, SVP of Products at Alliance Health (Part 5)

Sramana Mitra: When you look at what happens in the industry, mobile, social, and technology in general are impacting the healthcare industry in a big way. What are some of the key trends you observe? Dan Hickey: I think it is the big push in healthcare right now. It is being done in a very

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Thought Leaders in Mobile and Social: Interview with Dan Hickey, SVP of Products at Alliance Health (Part 4)

Sramana Mitra: What do you make people do? Somebody who is depressed, is that person engaging? Dan Hickey: They are engaging with others. They are sharing stories, motivating each other, helping each other, etc. Empathy in communities goes a long way.

Thought Leaders in Mobile and Social: Interview with Dan Hickey, SVP of Products at Alliance Health (Part 3)

Sramana Mitra: Let’s switch to the other side of the equation – to the consumers. In your networks, what are the behaviors of the consumers? What are they doing there? Dan Hickey: Some of our consumers are in a discovery mode, where they are looking at information around symptoms and early diagnosis, or troubleshooting issues

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Thought Leaders in Mobile and Social: Interview with Dan Hickey, SVP of Products at Alliance Health (Part 2)

Sramana Mitra: Is it the American audience you are catering to? Dan Hickey: Yes. It is mostly the U.S. at this time. SM: And how big is the company? DH: We are a $30 million-plus business.

Thought Leaders in Mobile and Social: Interview with Dan Hickey, SVP of Products at Alliance Health (Part 1)

Dan Hickey is the senior vice president of products at Alliance Health, a social networking company that provides a community platform for people with health conditions. Dan has almost 17 years of experience in digital media, having worked for AOL and Meredith Corporation. In this interview he talks about how people are able connect with

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Thought Leaders in Mobile and Social: Interview with Khris Loux, CEO of Echo (Part 7)

Sramana Mitra: So you have a platform strategy and are encouraging companies to build on top of that? Khris Loux: Exactly. We don’t build any experiences on our own platform. We build the platform software community to build on top of it.

Thought Leaders in Mobile and Social: Interview with Khris Loux, CEO of Echo (Part 6)

Sramana Mitra: Does that necessarily need to change? You do have a proxy and the kind of streaming economy you are talking about, which is working just fine on a CPC/CPN basis. One thing I have observed is that if too many things need to change for your vision to become a reality, then the

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Thought Leaders in Mobile and Social: Interview with Khris Loux, CEO of Echo (Part 5)

Sramana Mitra: That is very interesting. What do you charge? What does ESPN pay you for something like this? Khris Loux: It is use based. It is like a cellphone plan – according to page views. Up to $100 million is a certain price. Up to a billion is another price. It is like a

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