categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
social
Thought Leaders in Mobile and Social: Ryan Golden, CEO of Moasis (Part 3)
Sramana Mitra: Fair enough. I agree with almost everything you said there. Let’s switch to the 30,000-foot industry question of what’s happening in the location-based optimization of advertising space in general. What are you seeing and what are the overriding trends? Ryan Golden: Currently, there’s not much going on in dynamic optimization. I think the
Thought Leaders in Mobile and Social: Ryan Golden, CEO of Moasis (Part 2)
Sramana Mitra: Let’s take maybe three customer use cases and talk us through how you have optimized their campaigns. Ryan Golden: We work with a lot of QSRs. As opposed to traditional ways of just drawing the radius around their stores, we focus on taking a macro location in finding pockets or areas where lift is occurring.
Thought Leaders in E-Commerce: Darren Hill, CEO of WebLinc (Part 3)
Sramana Mitra: Besides geography, what other parameters do you personalize on? Darren Hill: For a lot of our fashion clients, we personalize on sizes. For instance, if you have come to the website and you’ve looked for a specific pair of shoes, we’ll actually tag your account and we’ll know what shoe size you are. So
Thought Leaders in E-Commerce: Darren Hill, CEO of WebLinc (Part 2)
Sramana Mitra: Let’s fast forward to 2014. What is your business today? Darren Hill: 2014 is an interesting transitional year for us. We had been in business for 20 years. All of the growth that we had, which was pretty significant, was organic. We invested all of our profits back into the business and never
Thought Leaders in E-Commerce: Darren Hill, CEO of WebLinc (Part 1)
As you know, I am deeply interested in personalization as it applies to e-commerce & Web 3.0. In this interview, Darren Hill and I discuss the subject at length, especially as it pertains to fashion e-commerce, another area of significant interest for me. Sramana Mitra: Let’s start with introducing our audience to yourself as well
Thought Leaders in Mobile and Social: Tom Hogan, CEO of Kony (Part 7)
Sramana MItra: The healthcare industry has been the most active in the history of the healthcare IT industry. It’s really moving and active right now. I anticipate that, within the next decade, the healthcare IT penetration is going to be humongous. There’s going to be huge changes. Tom Hogan: I agree. I have a theory for why
Thought Leaders in Mobile and Social: Tom Hogan, CEO of Kony (Part 6)
Sramana Mitra: That is actually a segue into the kinds of opportunities out there that are open problems. It’s one thing for corporations to try to innovate and come up with new ideas and processes using all these technologies. It’s also that same activity and ideation process that is going on the entrepreneur side. I think
Thought Leaders in Mobile and Social: Tom Hogan, CEO of Kony (Part 5)
Tom Hogan: I was with our clients last week and have had multiple conversations like this in the last two months where they’re waking up and saying, “I better go figure this out. Forget about how to do it. First, we’ve got to figure out what we need to deliver and enable before we figure
