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- The Accelerator Conundrum
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Eric Benhamou: The Saga Of Palm (Part 11)
SM: So services as a key strategic initiative you think is still in beta! EB: Well, this was a core opportunity. In the Spring of 2005, at an annual strategy board meeting, it was decided that a key goal for the company would be in the subscription area. We had not been able to execute
Eric Benhamou: The Saga Of Palm (Part 10)
SM: The big opportunity that I felt Palm missed out on was on the software side. There was a huge opportunity for enterprise integration. RIM was very good with the email, but that was it. They didn’t push it any further. Palm had good implementation of the Windows OS, and they could have gone in
Eric Benhamou: The Saga Of Palm (Part 9)
SM: You were losing market position at this point. Did you ever consider selling to Apple? EB: There might have been an opportunity to do that before the iTune/iPod product division was too far along, but I do not think this became a real opportunity in the timeframe that would have interested us. Had we
Eric Benhamou: The Saga Of Palm (Part 8)
SM: What is Ed Colligan’s area of expertise? EB: He contributed a lot in the marketing front of the company. That was his main contribution. Ed was a first time CEO. The board felt he could preserve the innovation skills that had characterized the success of the early Palm days as well as Handspring, while
Eric Benhamou: The Saga Of Palm (Part 7)
SM: I want to ask about some of these aspects. I think operationally you managed to turn the company around, but where was the marketing vision, the juice, coming from? Who was the visionary? EB: We still had Jeff, who had envisioned the Treo. It was his brainchild, just like the initial PalmPilot. He was
Eric Benhamou: The Saga Of Palm (Part 6)
SM: Was there was a lot of vision overlap between Palm and Handspring at the time of the acquisition? EB: Yes, this meant that essentially we were buying them back to have access to the smartphone product which was the Treo. The first Treo was an interesting product, but not a great product. It was
Eric Benhamou: The Saga Of Palm (Part 5)
The impact of 9/11 on a company such as Palm is important to acknowledge. Up to this point, these devices were luxury items in the corporate environment – nice to have, but certainly not mission critical. Post 9/11, America was a terrified society, focused on the fundamentals. Against this backdrop, Eric took over as the
Eric Benhamou: The Saga Of Palm (Part 4)
Palm’s product schedule went off-track, as they steered consumers off Palm V, an obviously terrific product, without a compelling new product introduction. SM: Do you think it created market confusion for customers? EB: Yes. It was a sign that the pace of innovation had slowed down. All of the people we had put in place
