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Startup Lesson: Talk to Customers Before Building Anything

Posted on Monday, Jan 14th

In our One Million by One Million (1M/1M) global virtual incubator, we always advise entrepreneurs to talk to customers before building anything. We ask them to do as much research as possible. Some listen, some don’t. Gülin Yilmaz has listened. She is a classic example of the tenets that it pays to talk to customers,

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