We have covered online travel extensively over the last couple of years, beginning with the in-depth analysis, Web 3.0 and Online Travel. Here is an overview of the online travel startups to watch:
Travel Ad Network (TAN), the largest vertical ad network in travel, just closed a $15 million Series A round of financing led by Rho Ventures, Village Ventures and individual investors. And what a Series A it is! $50-$75 Million valuation, estimated in my deal radar post and commensurate with the trends in the industry set
SM: How big is the market? How do you calculate TAM? What is your business model? CL: We’ve reviewed a great deal of research on how large the market is for online travel advertising and very specifically banner advertising on travel websites. Forrester says that online travel advertising is an $8-billion-a-year industry in 2007, growing
As we have discussed, Online Travel is a large category, and active in entrepreneurship. Web 1.0 produced giant companies (Expedia, Travelocity, Orbitz, Priceline), and in Web 2.0 we have a couple of vertical search engines that are pulling ahead. Kayak, the world’s largest travel search engine, receives more than 6 million unique visitors per month.