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salesforce.com
Thought Leaders in Mobile and Social: Penny Herscher, CEO of FirstRain (Part 1)
The sales and marketing teams of large enterprises have their work cut out for them when it comes to curating new business. So, they welcome companies like FirstRain that facilitate the research that’s required to effectively cultivate relationships with prospects. FirstRain is an international company based in San Mateo, California. With satellite offices in New
Thought Leaders in Mobile and Social: Bernardo de Albergaria and Tommy Ahlers of Citrix Online (Part 5)
Sramana Mitra: What you’re describing is a time not too far in the future in the use case that you talked about, Tommy, in that you want to organize a sales conference with a bunch of customers. You want to invite them to this sales conference, and you need to pull data from Salesforce.com. Potentially,
Thought Leaders in Mobile and Social: Pete Lagana, Founder of Excellis Interactive (Part 2)
SM: What would be helpful would be to double click down on some of those and give me some use cases. How are researchers using it? PL: Sure. Let’s say there’s a sales rep who needs to be connected with his inventory, and a particular life sciences company that makes medical devices needs to constantly
Thought Leaders in Mobile and Social: Alex Dayon, Executive VP of Applications, Salesforce.com (Part 4)
Sramana Mitra: What about geography? Salesforce is an international company with widespread adoption. But there are some markets that have not adopted Salesforce.com yet. What are some of your thoughts about those large emerging markets? Alex Dayton: I think there’s what I would recommend to Salesforce and what I would recommend to an entrepreneur to
Thought Leaders in Mobile and Social: Alex Dayon, Executive VP of Applications, Salesforce.com (Part 3)
Sramana Mitra: Right now you’re talking to thousands of entrepreneurs. You have the ears of thousands of entrepreneurs. Many of them are working on cloud startups and social startups, things that are very much in your ecosystem. What guidance can you provide for them in terms of what you are looking for? Where do you
Thought Leaders in Mobile and Social: Alex Dayon, Executive VP of Applications, Salesforce.com (Part 2)
SM: Right. Given that that’s what’s going on in the world, how do decide what to acquire, what to bring in to Salesforce.com? AD: Salesforce is, obviously, not an early stage company. We are a $3 billion company today. We’ve hundreds of thousands of customers, pretty much of all sizes. My position at Salesforce is
Thought Leaders in Mobile and Social: Alex Dayon, Executive VP of Applications, Salesforce.com (Part 1)
We’ve talked a lot about Salesforce.com on this blog. Those of you who follow it know that I talked to CTA Marc Ferrentino in July 2011 for my Thought Leaders in Cloud Computing series. Once a company that focused primarily on facilitating customer relationship management for its clients, Salseforce has started branching out into platform
Thought Leaders in Mobile and Social: Bill Seibel, Founder and CEO of Mobiquity (Part 6)
Sramana Mitra: Are there any other trends or broad industry directions you would highlight? Bill Seibel: What we have to do is make sure we understand and deliver on any device that we have. Half of the companies in the world might make an argument that iPhones are dominating and are going to continue to
