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Rizwan Kassim
Best of Bootstrapping: Bootstrapped Follow-on Venture to Over $100M
If you haven’t already, please study our free Bootstrapping Course and Investor Introductions page. I have long believed that Go BIG or Go HOME is complete BS. I have seen entrepreneur after entrepreneur build a small but profitable, slower growth business as a first outing, followed by a much larger, higher growth business as a follow-on venture. When we
Best of Bootstrapping: Bootstrapped Ultra Mobile to Over $100 Million
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. I have long believed that Go BIG or Go HOME is complete BS. I have seen entrepreneur after entrepreneur build a small but profitable, slower growth business as a first outing, followed by a much larger, higher growth business as a follow-on venture. When we spoke
Best of Bootstrapping: Ultra Mobile Founder Bootstraps to Over $100 Million
I have long believed that Go BIG or Go HOME is complete BS. I have seen entrepreneur after entrepreneur build a small but profitable, slower growth business as a first outing, followed by a much larger, higher growth business as a follow-on venture. Ultra Mobile Founder Rizwan Kassim has done exactly that. Read on to
Bootstrapping to $100 Million Plus: Ultra Mobile Chief Strategy Officer Rizwan Kassim (Part 7)
Sramana Mitra: What strategic moves are worth discussing in your business-building process that people can learn from? What are some of the moves that you’ve made that have really worked or have not worked? What can we learn from that? Rizwan Kassim: One of the most interesting points of a prepaid model is you effectively
Bootstrapping to $100 Million Plus: Ultra Mobile Chief Strategy Officer Rizwan Kassim (Part 6)
Sramana Mitra: Pinpoint for me the strategy for growth. Rizwan Kassim: First was having the right distribution. This is a business that was about distribution. Sramana Mitra: What was the distribution strategy? Rizwan Kassim: These cellphone shops are used to getting screwed by the carriers. Sometimes they don’t get paid commissions. Sometimes they don’t get
Bootstrapping to $100 Million Plus: Ultra Mobile Chief Strategy Officer Rizwan Kassim (Part 5)
Sramana Mitra: Let me try to understand this. At the end of the day, the value proposition that you were offering was international calling at affordable rates from anywhere in the world to anywhere in the world. Rizwan Kassim: No, it would be their US cellphone service. Instead of using Verizon or AT&T, they would
Bootstrapping to $100 Million Plus: Ultra Mobile Chief Strategy Officer Rizwan Kassim (Part 4)
Rizwan Kassim: There’s also a term in telco called breakage. If you sell 500 minutes to someone at two cents a minute, they don’t necessarily use all 500 minutes. That helps with forward pricing. We spent a lot of time on what sort of message communicated best with first-generation Indians. We used people we knew.
Bootstrapping to $100 Million Plus: Ultra Mobile Chief Strategy Officer Rizwan Kassim (Part 3)
Sramana Mitra: We should probably step through that. That’s your first technology entrepreneurship, right? Rizwan Kassim: That’s the first one that hit any sort of scale. Sramana Mitra: You started that in the 2006 to 2007 period? Rizwan Kassim: The company was founded in 2006.
