By Sramana Mitra and guest author Sudhindra Chada SM: You are saying that the referral selling is bringing the prospects at the top of the funnel where you are doing your thought leadership exercises? I know that sales people are using LinkedIn extensively.
By Sramana Mitra and guest author Sudhindra Chada SM: On the topic of LinkedIn and Rolodexes, what are your thoughts on outbound selling principles? DF: Strategic selling, solution selling, customer-centric selling, targeted account selling; I could list ten more. I am a student of the sales process. All of those books and all of those