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- The Accelerator Conundrum
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raju reddy
Outsourcing: Raju Reddy, Chairman And CEO Of Sierra Atlantic (Part 7)
By guest author Tony Scott Challenges in Building a Global Management Team Tony: If think about how you will grow your company and help software companies by partnering with them to go to China, India, and maybe other countries, do think your management team is up to the task? I look at your management team
Outsourcing: Raju Reddy, Chairman And CEO Of Sierra Atlantic (Part 6)
By guest author Tony Scott The Growth of India and China Domestic IT Markets Tony: Are you seeing the growth of China and India domestically make an impact on your company, and how you are structured? Raju: I must say that one thing that is very different today is that the China and India domestic
Outsourcing: Raju Reddy, Chairman And CEO Of Sierra Atlantic (Part 3)
By guest author Tony Scott Technology-Enabled Services versus Products Tony: So that brings up a question, because there is obviously a big difference between doing a pure services play, doing a technology-enabled services play, and being a technology product company. How do you manage that within your organization? Each of those requires different kinds of
Outsourcing: Raju Reddy, Chairman And CEO Of Sierra Atlantic (Part 2)
By guest author Tony Scott Leveraging Customer R&D into Intellectual Property Tony: What are the core competencies you are focused on, and what’s the value proposition that you deliver to your customers? Raju: There are two segments to our business. One is outsourced product development for software companies, and that’s a fairly fragmented space. The
Outsourcing: Raju Reddy, Chairman And CEO Of Sierra Atlantic (Part 1)
By guest author Tony Scott From Intel to Outsourcing Tony Scott: Before we talk about where you are today, can you tell me a little about how you came to found Sierra Atlantic? Raju Reddy: Sure. I spent about ten years at Intel in a variety of engineering and marketing management roles before I started
