By Guest Author Bob Walsh [Bob Walsh begins a series of excerpts from his new book, “The Web Startup Success Guide”, with a case study of personal finance startup Mint.com and an interview with the company’s founder and CEO, Aaron Patzer.] Bob: Let’s start with how you decided that Mint.com was something you wanted to
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. This week we’re reviewing three more money management websites: Finicity/Mvelopes, Quicken and PNC Virtual Wallet. Finicity/Mvelopes Overview: This company is okay at everything but not special in any way. It charges you $13.20 per month (which is
By guest authors Charles W. Bush and Kathy Hwang of 3Strand Innovation, a brand, design and business consultancy. Last week, we proposed that money management websites (e.g. Quicken) could use a serious design overhaul. To start that design process, we’ll take a sweep of the market landscape. This week we’re reviewing three popular websites: Mint,