Don Kassner: It remains to be seen if it’s going to break out the way that it used to break out. For us, we’ve been very happy with the success that we’ve had in growing this from nothing to a $10 million a year company. You were talking about getting entrepreneurs to that first million
Don Kassner: If you think about proctoring itself, integrity is critical. It’s a service. We’re providing service to both the student and to the institution. It’s important that it’s simple because they’re remote. They’re on their own device. People need to be able to understand the process. There’s the people side of it and that’s
Sramana Mitra: The large state universities are adopting this? Don Kassner: Yes, it’s typically large state universities. There’re some private universities in there as well. Generally speaking, you’re going to see most of it in the lower level, general administration courses where examinations and assessments are more critical. As you get in deep to any
Sramana Mitra: So the shareholders of Andrew Jackson came in as separate investors into the new entity, ProctorU? Don Kassner: That is correct. Sramana Mitra: So that’s how ProctorU was funded? Don Kassner: Yes.
Sramana Mitra: When you look at those early adopters of your technology, what strikes you as the common characteristics of these kinds of players? What were they doing that made them early adopters? Don Kassner: They had those typical early adopter feature sets. They understood that they needed to take their online education service to
Sramana Mitra: You gave a presentation to a group of universities explaining that there’s something that you wanted to do and they resonated with that. Could you explain what that pitch was? Don Kassner: We got up and showed what we were doing at Andrew Jackson University with this remote proctoring product that we had
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. One of the chief bottlenecks of the adoption of online education has been the lack of ability to handle testing in a secure fashion. ProctorU addresses that gap and is growing at a nice clip. Sramana Mitra: Don, let’s start at the beginning. Tell me about