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playfish
Social Gaming on the Rise, and Lessons for Would-be Entrepreneurs
Posted on Friday, Jul 3rd
By Guest Author Saad Fazil Social gaming is changing the way games are marketed and distributed. Rather than relying on big publishers and distributors such as Electronic Arts, studios are leveraging the power of social media to virally spread their games. In order to better understand how they have built sustaining businesses, I talked to
Deal Radar 2008: Playfish
Posted on Tuesday, Sep 9th
Playfish develops and publishes video games on online social networks. The company focuses on ‘social games’ that can be played together with friends and family, using the infrastructure of sites like Facebook.
