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Best of Bootstrapping: Solo Entrepreneur Bootstraps First, Raises Money Later in Utah

Posted on Thursday, Apr 7th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  We’re big fans of solo entrepreneurs. GuideCX Founder CEO Peter Ord validated his business with real paying customers before he raised money; always the best strategy. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised,

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Solo Entrepreneur Bootstraps First, Raises Money Later in Utah: GuideCX CEO Peter Ord (Part 5)

Posted on Tuesday, Mar 29th

Sramana Mitra: Was it mostly direct selling through LinkedIn? Peter Ord: We were 100% outbound all the way to our Series A. Our Series A was raised in October 2020. We sourced three lists that we believe represent ideal customer profiles. The first list was companies that have recently raised. The second was competitors of

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Solo Entrepreneur Bootstraps First, Raises Money Later in Utah: GuideCX CEO Peter Ord (Part 4)

Posted on Monday, Mar 28th

Sramana Mitra: What was the skillset of that employee that you brought in? Peter Ord: He was a fellow sales leader. I was supporting the product. Sramana Mitra: The agency that you were working with was maintaining the product. Peter Ord: Right. We were selling and getting more customers. Todd, who was that first employee,

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Solo Entrepreneur Bootstraps First, Raises Money Later in Utah: GuideCX CEO Peter Ord (Part 3)

Posted on Sunday, Mar 27th

Sramana Mitra: Who was going to build the product? You are not a technical person, right? Peter Ord: I sent my resignation to my boss when I was on vacation. Part of the reason was, I had gotten a number of calls from car dealers who were upset with the implementation during my vacation. It

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Solo Entrepreneur Bootstraps First, Raises Money Later in Utah: GuideCX CEO Peter Ord (Part 2)

Posted on Saturday, Mar 26th

Sramana Mitra: You said you joined the company where they were going to do homebuilder, but then the company imploded. Did you talk about one or two companies? Peter Ord: One company. The company I joined had a product that catered to automotive dealers. They also aspired to build a similar product for homebuilders. Sramana

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Solo Entrepreneur Bootstraps First, Raises Money Later in Utah: GuideCX CEO Peter Ord (Part 1)

Posted on Friday, Mar 25th

We’re big fans of solo entrepreneurs. Peter validated his business with real paying customers before he raised money; always the best strategy. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?