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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 7)

Posted on Monday, Jul 4th

Sramana Mitra: What about funding? Peter Gassner: We had funding from angel investors. We started off with $3 million. Then we said, “This is good, but we need some funding from outside. We were looking for validation and professional funding, and the things that a VC could bring.” We raised $4 million. We thought we

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 6)

Posted on Sunday, Jul 3rd

Peter Gassner: The thing that most people thought why it wouldn’t be good was that they’d say, “Hey, there are no big companies doing pharmaceutical CRM. Therefore, it’s not possible to build a big company doing it. What do you mean you will build your product on somebody else’s platform? Nobody had done that before.

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 5)

Posted on Saturday, Jul 2nd

Sramana Mitra: Where did you find traction? In building the product for the pharmaceutical industry, how did you scope the product? Did you have some anchor customers? Peter Gassner: This wasn’t that complex really. This was pharmaceutical CRM. We just decided to go there. It’s a known area and these companies had systems for it.

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 4)

Posted on Friday, Jul 1st

Sramana Mitra: When you came back, how did you re-engage with the working life? Peter Gassner: It was just a matter of deciding. That was the first decision. I also wanted to do something I was good at. I didn’t want to open a coffee shop and compete with a 23-year-old who knew as much

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 3)

Posted on Thursday, Jun 30th

Sramana Mitra: What was the trigger to leave Peoplesoft? Peter Gassner: The management team had changed at Peoplesoft. I had started as a developer there. At the end of nine years, I was handling a team of 500 people. I worked hard there. I loved the team I assembled. Then, the management team changed. Culture changed

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 3)

Posted on Wednesday, Jun 29th

Sramana Mitra: How did IBM figure out, given that you have a strange background from their perspective, that you would be good at this stuff? Peter Gassner: My first internship was at IBM. Sramana Mitra: They noted you then. Peter Gassner: Yes, “That’s a kid that can work hard. He gets work done. He’s got

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 2)

Posted on Tuesday, Jun 28th

Sramana Mitra: Computer Science is not ambiguous. It’s clear and logical. Part of the thing that I’ve observed at this point in my life, having seen a little bit of life, is that there is a lot of ambiguity and a lot of lack in logic in how human beings operate. I’m a very rational,

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A Late Bloomer on Building a Legitimate Unicorn: Veeva Systems CEO Peter Gassner (Part 1)

Posted on Monday, Jun 27th

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Peter Gassner is a self-described late bloomer. In a wonderfully authentic interview, Peter describes here how he turned his middle-age crisis into a multi-billion dollar market cap company. Veeva, in 2016, will do well over $500 million in revenue and trades at a market cap of

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