Thought Leaders in Mobile and Social: Clickatell CEO Pieter de Villiers from South Africa (Part 3)

Sramana Mitra: Is telecom the largest category in which you’re doing chat commerce? Pieter de Villiers: Telecom is the largest category where we see high-volume adoption of chat commerce. However, we believe that financial services will eclipse that very soon. Sramana Mitra: What kind of financial services?

Thought Leaders in Mobile and Social: Clickatell CEO Pieter de Villiers from South Africa (Part 2)

Sramana Mitra: To do this on WhatsApp, what do you have from a technical layer point of view? Is WhatsApp giving you an API into which you are programming your facilities? Pieter de Villiers: First of all, Clickatell was one of WhatsApp’s first business partners to enable brands to serve clients in this manner. You

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Thought Leaders in Mobile and Social: Clickatell CEO Pieter de Villiers from South Africa (Part 1)

This is a terrific story of a South African team of entrepreneurs who have provided tremendous thought leadership in mobile chat commerce and have built a great company. Along the way, they raised money from Sequoia Capital and have achieved (unverified) Unicorn status. The beauty is that this is not a glorified Unicorn built out

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