Vertical Travel Ad Network CEO Cree Lawson (Part 3)

SM: What was the market landscape like when you founded the company? CL: When we started Travel Ad Network, Google AdSense had just launched its textlink product and everything was about textlinks and performance advertising. No one talked about users; it was all about clicks. And the terms “branding” and “online” weren’t used in the

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Time For Private Equity At Yahoo

Predictably, Yahoo (Nasdaq: YHOO) posted a 23% drop in its 4Q07 profit and forecasted 2008 revenues that were below the Street’s expectation. The stock was down over 10% in after-hours trading. The market cap has eroded to the tune of $25 Billion in the last two years. So how do we play the stock going

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Vertical Travel Ad Network CEO Cree Lawson (Part 2)

SM: Where did you get the idea for your current venture? CL: When I wrote a business plan for online advertising on Fodors.com, I knew that Fodor’s had an affluent audience eager to spend thousands of dollars planning the best two weeks of their year. This is an appealing prospect to advertisers. But at Rough

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Vertical Travel Ad Network CEO Cree Lawson (Part 1)

In the world of entrepreneurship, a universally accepted doctrine is doing more with less. In this case study series, I bring you an entrepreneur who has done exactly that. Cree Lawson, founder and CEO of Travel Ad Network (TAN), is our guest this time, and will share his story with all its blood, sweat and tears.

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Deal Radar 2008: eHarmony Replacing Yenta

eHarmony is an online dating/matchmaking site that uses its patented Compatibility Matching System™ to match singles. In November 2004, eHarmony raised $110 million in a Series B round of financing from Sequoia Capital, Technology Crossover Ventures and Tuputele Ventures. It had earlier raised $3 million in Series A from Sarofim Fayez and Co.

Will Netflix Survive iTunes Movies?

Amidst weak economic conditions, Netflix reported a solid 4Q07 beating the street’s expectations. Revenues in 4Q07 was $302.4 million, up 9% y-o-y. Gross Profit margin was 33.8% compared to 38.9% a year ago. Net profit increased to $15.8 million, up 6% driven mainly by a 9% q-o-q decline in Subscriber Acquisition Cost (SAC) to $34.60,

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ZipRealty – Challenging Times, But

We have discussed the online real estate industry and Zip Realty in 2007. Here we will take a look at Zip Realty’s recent situation, it performance and its options.

Viacom – Discovering its Mojo

We did a lengthy review of Viacom’s (NYSE: VIA-B) vertical strategy in the Fall. Meanwhile, revenues were up 24% in 3Q07 to $3.27 billion. Adjusted net earnings grew 20% to $437 million and diluted EPS were $0.65, a 27% increase over 3Q06. The solid performance was due to the DreamWorks-Paramount blockbuster Transformers. Earlier this month,

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