categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
online advertising
Defying Google: Adify CEO, Russ Fradin (Part 5)
SM: Where do you see Federated Media? RF: I really like what they are doing. We don’t look at them as a competitor, but we look at them as broadly in a similar space to what we do, and they are very, very smart. For Google and Yahoo, it’s not that they don’t play in
Defying Google: Adify CEO, Russ Fradin (Part 4)
SM: Do you think the Doubleclick acquisition brings relationships to the table which would take Google a long time to build? RF: I don’t know about that. I don’t mean this in a negative way about the acquisition. I am skeptical that there is any relationship which DoubleClick has, which Google does not already have.
Web 3.0 and Priceline
We have been discussing the online travel industry and have covered Yahoo! Travel, TripAdvisor, Travelocity, Orbitz and Expedia from a Web 3.0 perspective earlier. Here we will take a look at Priceline’s offering. Priceline founded in 1997 is an online travel agency headquartered in Norwalk, Connecticut. The site provides a wide array of travel services
Defying Google: Adify CEO, Russ Fradin (Part 3)
SM: How do you view the DoubleClick acquisition by Google? RF: It looks like a very smart acquisition, because it looks like it helps Google get where they were going anyways, just faster, which is being in the ad serving space and really trying to compete in the display ad portion of the market. I
Web 3.0 and Expedia
We have been discussing the online travel industry and have covered Yahoo! Travel, TripAdvisor, Travelocity and Orbitz from a Web 3.0 perspective earlier. Here we will take a look at Expedia’s offering. Expedia is the largest online travel content company, headquartered in Bellevue, WA. The Company is the third largest travel company in the US,
Defying Google: Adify CEO, Russ Fradin (Part 2)
In this segment, Russ talks about the various players in the online ad network space. He classifies Google AdSense as a Direct Response Ad Network, while Yahoo is a bit more of a brand advertising play. SM: From your point of view, having been in the online advertising / ad network business since the beginning
Web 3.0 and Orbitz
We have been discussing about the online travel industry and have covered Yahoo! Travel, TripAdvisor and Travelocity from a Web 3.0 perspective earlier. Here we take a look at Orbitz’s offering. Orbitz, founded in 2001 is an online travel agency, now owned by Travelport, which in turn is in the process of being acquired by
Defying Google: Adify CEO, Russ Fradin (Part 1)
I have written about Adify recently in Adify Challenges AdSense. In this series, I have a long conversation with Russ Fradin, an online advertising industry veteran, and currently the CEO of Adify, an innovator in the Online Ad Network space. Presumably, they will help a lot of media companies and upstarts build vertical ad networks,
