categories
HOT TOPICS
- The Accelerator Conundrum
- The Startup Velocity Question
- Platform as a Service
- Man and Superman
- Web 3.0 = (4C + P + VS)
- The Future: End of Capitalism
- Capitalism 2.0
online advertising
Web 3.0 and Online Jobs: Synthesis
Jobs is one of the top segments online and contribute 25% of Internet ad revenues. Job sites like CareerBuilder, Monster, and Yahoo! HotJobs are fast replacing newspaper classifieds and becoming hot destinations for job seekers and recruiters. We have been reviewing the online job industry and have covered CareerBuilder, Monster, and Yahoo! HotJobs from a
Yahoo’s Video Monetization
In June 2006, Yahoo! Video was launched to promote online video sharing. The service allows visitors to search online video clips produced by partners as well as independent content providers. Yahoo shows video content from associate sites including Discovery Communications, CBS News, Buena Vista Pictures and VH1. Yahoo also has exclusive rights to show clips
IAC: Going Local
IAC (Nasdaq: IACI) is an interactive conglomerate operating more than 60 diversified brands in sectors being transformed by the Internet, online and offline. IAC’s mission is “to harness the power of interactivity to make daily life easier and more productive for people all over the world”. The Company’s business can be classified into five segments:
It’s About Place (Part 3)
by Cal McElroy, Guest Author Location is fundamental to our personal and business lives – yet it is a concept that is easily and often misunderstood. The Oxford Dictionary defines this word as “the point or extent of space that is occupied by a person, place or thing”. So a place is not a location
Rolling up an Online Ad Agency Powerhouse: AKQA CEO Tom Bedecarre (Part 9)
As more and more media moves to a digital format, the role of digital advertising firms will continue to increase. Firms which have hybrid experience, who truly understand brand management and are able to capitalize on online efficiency (buy more ad space for fewer dollars) are going to excel. AKQA will be an interesting firm
Rolling up an Online Ad Agency Powerhouse: AKQA CEO Tom Bedecarre (Part 8)
Here we get a bit philosophical about the reason behind some of the industry regulation problems, and the pressures applied from the major players. Nonethelss, here is a new trend in advertising, one that is based on algorithms and mathematics, and the older schmoozing oriented models will be forced to adapt. SM: So you think
Terry Semel Steps Aside, New Horizon in Sight?
Yahoo’s future suddenly looks brighter, as Terry Semel steps aside, and Co-Founder Jerry Yang takes back the reins. Semel, a former Hollywood executive who joined Yahoo in 2001, will remain chairman in a non-executive role. Yahoo also expanded the duties of Susan Decker, who was earlier named the head of the company’s advertising business, and
Web 3.0 and Yahoo! HotJobs
We have already discussed an overview of the online job industry and have reviewed CareerBuilder and Monster. Here, we take a look at Yahoo! HotJobs’ from the Web 3.0 perspective. HotJobs, originally, a job search engine, was founded in 1996. Yahoo! acquired HotJobs in 2002. Yahoo! The site has 20 million registered users and contains
