If you have the problem of head lice or are looking for some of the best diet tips ever, chances are that you would head to WebMD’s (NASDAQ: WBMD) health portal to find your answers. More serious illnesses like Diabetes and Cancer drive tremendous traffic on health portals, WebMD being one of the largest in
Business Model Most online sports sites earn money from advertisements, subscriptions, retailing of sports equipments and merchandising. They have also realized the need for convergence with other media and mobile network for better broadcast and more ad dollars. The popularity of fantasy sports leagues has also drawn advertiser attention, as the fantasy games bring in
February 25, 2007 was a red-letter day for Netflix (NASDAQ: NFLX). It marked its one billionth DVD delivery since the service was launched in September 23, 1999. The happy NFLX top brass decided that the lucky recipient from Helotes, Texas would be a free lifetime member. The occasion also had NFLX changing its TV advertising
Overview So, you thought Sports was all about watching games and cheering your favorite team? Think again. It is big business on the Internet and is all set to win the game with live streaming, match highlights, scores, bulletin boards, fan blogs, social networks and fantasy sports services. According to MediaPost, more than 35% of
Business Model Online health sites earn majority of their revenues from advertising and sponsorship programs. They also earn revenues by licensing and retailing products through their site. WebMD (Nasdaq: WBMD), the leading portal for online health, for example, saw its advertisement and sponsorship revenues grow by 45% to $52.4 million and licensing revenues increase by
Business Week has a good analysis of the prospective demise of WSJ’s subscription business under Murdoch’s regime. “For The Wall Street Journal Online, going free will come at a high cost. The daily financial newspaper is one of the few major publications to successfully charge for access to most of its online content, earning roughly
Overview Online Health is definitely attracting eyeballs and the recent data released by comScore proves it. On an average, 31% of the total U.S. Internet users or 55.3 million U.S. Internet audience visited health information sites each month during the first quarter of 2007. The online health segment grew by 12% in 2006. These sites
M&A and VC activity In June 2007, Chicago based Cars.com added women’s automotive site Mother Proof to its network of car sites. The Cobalt Group has acquired has acquired Cowboy Corp., AutoTown and Dealix in the past few years. Autobytel Inc. has acquired a number of companies over the years. In August 2001, it acquired