ON24, the global leader in webcasting and virtual events solutions, is headquartered in San Francisco, California. It was co-founded by Sharat Sharan in 1998 as Newsource, a distribution center for Internet-based video press releases. In 1999, it changed its name to ON24 and its focus to that of a financial multimedia company. Following the dot
SM: What are some of your key learnings from this journey so far? SS: The journey has been very interesting. More technology start-ups didn’t survive the dot-com bust. We were able to weather the downturn and adapt to the environment. We adjusted the management team, adjusted the focus on applications and with a bit of
SM: Describe some of your team building experiences. Is your management team complete now? SS: Our management team is more or less complete. With that said, I’m always looking to add 1-2 more people. From a people perspective, I am constantly looking at roles to fill in to support the growth of the company. At
SM: What stage are you at now? Revenue? Profitability? Traffic? Customers? SS: We’re at a very good stage. We have more than 600 global organizations in publishing, technology, life sciences, government, and financial services that rely on us. These are large companies that have a need for our solutions, such as Business Objects, Cisco Systems,
SM: How big is the market? How do you calculate TAM? What is your business model? SS: When looking at adoption of broadband worldwide, combined with the need for global communications, the TAM is large. Over the last few years, we have seen webcasting emerge as a key tactic for corporate marketing initiatives and lead
SM. Where did you get the idea for your current venture? What is your domain experience in the segment? SS: When I joined ON24 in 1998, we had 2-3 people. We were using streaming audio and video but the business model had not been developed. I saw that as an opportunity because streaming was in
SM: Please describe your personal background : Family, upbringing, early career, etc. leading up to this venture. SS: I grew up in New Delhi, India and my dad was a senior military officer. We had a lot of change every two years as we moved from place to place. This taught me how to make