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Happily Bootstrapping: Zoho CEO Sridhar Vembu (Part 7)

Posted on Monday, Jul 16th

Sridhar’s thesis around Zoho is to ride on top of the market awareness already created by Salesforce.com, Webex and others around On-Demand / SaaS delivery models for business applications like the Office Suite, CRM, Web Conferencing, Project Management, etc. and simply do a dramatic undercutting based on price. He insists that the amount of Sales

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Happily Bootstrapping: Zoho CEO Sridhar Vembu (Part 6)

Posted on Sunday, Jul 15th

Here we begin to explore the current status of Zoho a bit further. Impressive numbers considering there has been no advertising campaigns conducted. The business model is simple – let users try the service for free, when they are comfortable they will migrate over. Afterwards, they compete based on pricing (less than 20% of the

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Happily Bootstrapping: Zoho CEO Sridhar Vembu (Part 5)

Posted on Saturday, Jul 14th

Interesting comparisons here by Sridhar between the Zoho CRM and the SalesForce CRM products; while SalesForce has a high focus on sales teams (and one of the best telesales teams anywhere in the world), Zoho is simply looking to take a competitive advantage in terms of pricing. According to Sridhar this shows in the construct

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