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mobile
Thought Leaders in Cyber Security: Anne Bonaparte, CEO of Appthority (Part 3)
Sramana Mitra: Let’s switch to the 30,000 foot level question. What do you see out there as emerging trends? What are some open problems that you see that if you were starting a company today, you would feel good about solving that problem? Anne Bonaparte: The data explosion is exponential. We see some sophisticated cross-border
Thought Leaders in Cyber Security: Anne Bonaparte, CEO of Appthority (Part 2)
Sramana Mitra: How does your system access all of the data that apps are capturing? What is doable in terms of scanning what the apps are doing on these devices that are being plugged into the enterprise? Anne Bonaparte: We can pull the app inventory from EMM systems. In the cloud, we are doing this
Thought Leaders in Cyber Security: Anne Bonaparte, CEO of Appthority (Part 1)
The perimeter of the enterprise is disappearing. What happens to Security? Sramana Mitra: Let’s start by introducing our audience to Appthority and to yourself. Anne Bonaparte: I’m CEO of Appthority. Appthority is a venture-backed company. It’s a mobile security company and we’re focused on protecting what matters most in the enterprise context, which is enterprise
Building a Mobile Security Company in Silicon Valley: Domingo Guerra, Co-Founder and President of Appthority (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Domingo came into the market at a time when his original value proposition to enterprises wasn’t that urgent. Over time, however, the mobile security challenge has grown into a critical issue, and now the company is thriving. Sramana Mitra: Let’s start at the very beginning of
Thought Leaders in Mobile and Social: Ryan Golden, CEO of Moasis (Part 3)
Sramana Mitra: Fair enough. I agree with almost everything you said there. Let’s switch to the 30,000-foot industry question of what’s happening in the location-based optimization of advertising space in general. What are you seeing and what are the overriding trends? Ryan Golden: Currently, there’s not much going on in dynamic optimization. I think the
Thought Leaders in Mobile and Social: Ryan Golden, CEO of Moasis (Part 2)
Sramana Mitra: Let’s take maybe three customer use cases and talk us through how you have optimized their campaigns. Ryan Golden: We work with a lot of QSRs. As opposed to traditional ways of just drawing the radius around their stores, we focus on taking a macro location in finding pockets or areas where lift is occurring.
Aiming to Dominate Real Estate Brokerage: Robert Reffkin, CEO of Urban Compass (Part 4)
Sramana Mitra: What else is interesting in the strategic story? Robert Reffkin: While searching for the most valuable products and services to this business, we surveyed our clients and asked them what they cared most about. They cared most about helping them answer questions like what’s the right price for a home and how do you
Thought Leaders in Mobile and Social: Samar Singla, CEO of Click-Labs (Part 5)
Sramana Mitra: But if you look at the reports, there are also reports, for example, that people have already got the apps that they want to use on a regular basis on their phone and that they’re not downloading a lot of new apps. The number of new apps that are getting downloaded is going down.
