By Arun Natarajan, Guest Author, reporting from Venture Intelligence Internet & Mobile Connect conference in Mumbai. Alok Mittal, Executive Director of Canaan Partners, emphasized the need for Mobile VAS companies to “own the customer” as well as directly create demand for their applications. This would be the best way for them to get a larger
By Arun Natarajan, Guest Author, reporting on the Venture Intelligence Internet & Mobile Connect conference in Mumbai. The second panel on “Mobile VAS: Time to look beyond Ring Tones and Wallpapers?” was moderated by Sandeep Singhal, Managing Director of Nexus India Capital. Rajesh Sawhney, President of Reliance Entertainment, emphasized how entertainment outshone all other applications