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Building A Niche E-Commerce Powerhouse: Coastal Contacts CEO Roger Hardy (Part 1)
Posted on Friday, Nov 12th
Roger Hardy is the founder and CEO of Coastal Contacts Inc, the world’s largest online retailer of contact lenses and eyeglasses. While working for a contact lens manufacturer, he became aware of the optical store mark-ups on contact lenses and eyeglasses and recognized an opportunity to serve customers better. As a result he founded Coastal
