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Batman Begins

Posted on Sunday, Jun 19th

I had posed a question: “What does it take to raise a high performance child?” in Einstein’s Mother. Batman Begins answers some portions of that question, and qualifies surprisingly well, as a successful Edutainment product that resonates with the Affluenza crowd. A review by Roger Ebert highlights the storyline and the human aspect. To me,

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Amidst the VoIP action

Posted on Saturday, Jun 18th

https://www.rediff.com/money/2003/nov/03it.htm

Advergames: Cross Technologists and Story-tellers

Posted on Monday, Jun 13th

Brand engagement takes on a whole new form, as Advertisers begin leveraging technology and computer gaming. From the current Economist: Gaming: As young people spend less time watching television and more time online and playing games, advertisers have devised a new way to reach them. CROSS the popularity of a new medium with the demands

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Einstein’s Mother

Posted on Sunday, Jun 12th

“When I was a child, my mother said to me, ‘If you become a soldier, you will become a general. If you become a monk, then you will end up as Pope.’ Instead, I became a painter, and wound up as Picasso.” Famous quote from Pablo Picasso. What did Einstein’s mother say to him?

Affluenza

Posted on Monday, May 30th

I believe, the same Affluenza that is plaguing America’s work-ethic – can be tapped into, to find the next geeration consumer markets.

Book Publishing moves West?

Posted on Wednesday, May 25th

Looks like there is more stir in the Book Publishing world, besides my earlier article on Peter Redford’s Browse experiment. Check out www.vidlit.com which Barb Rybka tipped me on – yet another experiment on how people foresee the evolution of books into some sort of a democratic new media publishing.

Well done, Microsoft!

Posted on Saturday, May 21st

This is why, Microsoft is still an impressive company … they don’t get it, they don’t get it, they don’t get it … and then, one day, they get it. And they get it right. Remember the browser war of the mid-nineties?

Netflix, look elsewhere!

Posted on Thursday, May 19th

Netflix and Walmart have decided to partner, turning over all of 100,000 Walmart DVD rental customers to Netflix. Not bad, but probably, also, not great! This is a good block and tackle strategy for Netflix, and it IS good news that at least one of the competitors becomes an ally. But the threats of the

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