Bootstrapping a Fun Social Business: Paint Nite CEO Dan Hermann (Part 5)

Sramana Mitra: All the online ticket processing happens through your central website? Dan Hermann: Yes. Sramana Mitra: Is this self-financed? Dan Hermann: That’s one of the really great things about this business. We’re completely self-financed. Our financing engine is based on the fact that people purchase a ticket for a future event, but they don’t

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Bootstrapping a Fun Social Business: Paint Nite CEO Dan Hermann (Part 4)

Sramana Mitra: How many people showed up? Dan Hermann: We essentially got our friends and family to attend. We were gauging their reactions. Both of us wanted to dip our toes into the business. We had intentionally chosen a business that we thought we could try without having to spend a ton of money. The other thing

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Bootstrapping a Fun Social Business: Paint Nite CEO Dan Hermann (Part 3)

Sramana Mitra: When people show up for the class, what are they buying? When they’re buying tickets to attend these events, are they buying for just the class or the drinks as well? Dan Hermann: They’re buying a ticket to attend a class. We like to call it an event rather than a class. We

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Bootstrapping a Fun Social Business: Paint Nite CEO Dan Hermann (Part 2)

Dan Hermann: We attended a friend’s birthday party, which was at this painting studio where they were serving beer and wine. Both he and I recognized very quickly that there was a lot of power to the concept, which had a lot of visual implications. We could tell that it was just very social media

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Bootstrapping a Fun Social Business: Paint Nite CEO Dan Hermann (Part 1)

Social media is great, but human beings also love to socialize in person. Paint Nite is thriving by tapping into the desire human beings have to ‘hang out’ and do creative things. Sramana Mitra: Let’s start with telling our audience a little bit about your personal background. Where were you born and raised? What kind

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Thought Leaders In Cloud Computing: Mark Settle, CIO Of BMC (Part 4)

Mark and Sramana discuss Standardization, Pricing Models, License management in Clouds

The Truth About Licensing A Product (Part 2)

By Guest Author Jim DeBetta of the Academy for Entrepreneurs [Jim’s four-part series tells entrepreneurs and investors what they need to know about licensing a product through a discussion of the terms that drive the license’s value. In today’s post, Jim shows entrepreneurs how they can negotiate the best royalty rate possible.] 2. Royalty—Sometimes Lower

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The Truth About Licensing A Product (Part 1)

By Guest Author Jim DeBetta of the Academy for Entrepreneurs [Jim’s four-part series tells entrepreneurs and investors what they need to know about licensing a product through a discussion of the terms that drive the license’s value. Today’s focus is three common types of license.] Licensing is the most popular method used to commercialize and

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