Atlanta, Georgia-based Silverpop is a permission-based email marketing solutions, strategy, and services provider. Its solutions, delivered as Software-as-a-Service (SaaS), are tailored to the needs of B2C and B2B marketers. Founded in 1999, the company was originally named Activegrams, and then renamed Avienda Technologies. In 2001, the company was renamed Silverpop. It has offices in Munich,