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Jonathan Ive

Design in the 21st Century: A Coffee with Barry Katz (Part 7)

Posted on Wednesday, May 21st

SM: What is your interpretation of what is going on in Steve Job’s head that allows him to do something really interesting and leapfrogging with design every time? BK: I don’t think it is every time. Apple has cultivated a mystique of the ‘magic Job’s touch’. SM: He did look outside of America to get

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