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jb kellogg
Best of Bootstrapping: Bootstrapped First, Raised $120 Million Later
If you haven’t already, please study our free Bootstrapping Course and Investor Introductions page. This discussion from 2020 with Madwire Co-CEO JB Kellogg includes all sorts of interesting nuances, including DIFM vs. DIY. Read on. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind
Best of Bootstrapping: Bootstrapped First, Raised $120M Later
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. This discussion from 2020 with Madwire Co-CEO JB Kellogg includes all sorts of interesting nuances, including DIFM vs. DIY. Read on. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of
Best of Bootstrapping: Madwire CEO Bootstrapped First, Raised Money Later to $120M
This discussion with Madwire Co-CEO JB Kellogg includes all sorts of interesting nuances, including DIFM vs. DIY. Read on. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background? JB Kellogg: I’m from Colorado. I was born and raised
Bootstrap First, Raise Money Later to $120M from Colorado: Madwire CEO JB Kellogg (Part 5)
Sramana Mitra: What happens in 2019? JB Kellogg: We built the third version and released at the end of 2019. We’re excited about that because it truly makes us more of a technology company than we’ve ever been. Now we have do-it-yourself (DIY) functionality, and not just do-it-for-me (DIFM).
Bootstrap First, Raise Money Later to $120M from Colorado: Madwire CEO JB Kellogg (Part 4)
Sramana Mitra: What was the revenue level in 2014? What was the split between product and service? JB Kellogg: $20 million at that point. The mix was somewhere around 20% product and 80% services. Sramana Mitra: Was it still bootstrapped?
Bootstrap First, Raise Money Later to $120M from Colorado: Madwire CEO JB Kellogg (Part 3)
Sramana Mitra: How long did you continue in this services mode? JB Kellogg: From 2009 to 2012. Sramana Mitra: What revenue level did you reach in this mode? JB Kellogg: I think that in 2012, our revenue was somewhere around $5 million.
Bootstrap First, Raise Money Later to $120M from Colorado: Madwire CEO JB Kellogg (Part 2)
Sramana Mitra: How did you acquire customers for your digital marketing? JB Kellogg: We always say that we eat our own dog food. Everything that we do for ourselves is what we sell to our customers. We started doing digital marketing for ourselves which generated leads. We would call those leads and open those accounts.
Bootstrap First, Raise Money Later to $120M from Colorado: Madwire CEO JB Kellogg (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. This story discusses all sorts of interesting nuances, including DIFM vs. DIY. Read on. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?
