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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 6)

Posted on Saturday, Oct 28th

Sramana Mitra: How much money did you raise in 2013? Jason Kassin: Our Series A was $20 million. Sramana Mitra: How many companies did you acquire? Jason Kassin: We acquired two companies. The first one was a company called Jaguar. In between, we acquired a third company, but that was of a slightly different complexion.

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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 5)

Posted on Friday, Oct 27th

Sramana Mitra: A couple of questions. When did you hit the million dollar mark from the point you started? What metrics did you raise funding with? Jason Kassin: I’m not exactly sure, but it was probably around 2007 that we hit that threshold. At that time, we didn’t think it was some magical threshold. The

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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 4)

Posted on Thursday, Oct 26th

Sramana Mitra: After the client from which you identified the business opportunity of turning this into a product, who was your next client? Once you turn it into a product, how long did it take you to start acquiring actual clients? Jason Kassin: I think the number two client was a company in Amsterdam, which

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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 3)

Posted on Wednesday, Oct 25th

Jason Kassin: Through a series of events, we ended up getting a large investment from a private equity group in 2013. That transformed FilmTrack from a small startup to a much larger organization that was funded by a private equity group and was able to grow substantially in the last three years. That investment, we

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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 2)

Posted on Tuesday, Oct 24th

Jason Kassin: The ability to record all your distribution agreements in film and television was the genesis of FilmTrack. That has changed dramatically since even the mid 90’s. There was not any such thing as streaming back then. The notion of the business was distributing content to various mediums and territories, various languages and channels,

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Building a Robust Niche Business: FilmTrack CEO Jason Kassin (Part 1)

Posted on Monday, Oct 23rd

You’ve heard me say over and over again that niches make for great business opportunities. In this story, you will read how an entrepreneur with deep domain knowledge in the film industry created a robust niche business. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you

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