Sramana Mitra: What is the level of adoption of the IoT that you are talking about in today’s universe? When you calculate your total available market, what does that constitute and what percentage of TAM have you or your competitors been able to convert so far? Ben Forgan: The short answer is that it is
Ben discusses IoT connectivity and use cases. Sramana Mitra: Let’s start by introducing our audience to yourself and Hologram. Ben Forgan: I’m the CEO of Hologram. Hologram is a connectivity startup focused on providing internet access for IoT devices. We talk about wanting to be able to connect any device to any network instantaneously anywhere.
Sramana Mitra: I understand what you’re doing. You said you have 200 enterprises that have already adopted your technology? Joe Lea: We do. That’s critical. The broader our deployment, the more places we deploy. The level of accurately identifying suspicious events is better the more that we see. We’re happy to report that we finished
Joe Lea: For example, Samsung smart TVs makes a DNS request followed by connection attempts once a minute for about 45 minutes. Then they take a nap for an hour. Then they start up and do that process again. We know what default applications are installed. We see traffic that goes to things like the
Joe Lea: We’ve been around for three years. We’re VC-backed by Sequoia, Red Dot, Bain Capital, and Tenaya. We have about 200 different customer deployments. Where we’re deployed, we’re seeing activity in the industry and we’re learning about devices. That source of knowledge for us is important. We’ve got about 120 employees. We’re doing business
Sramana Mitra: You’ve done a nice job of defining the problem. What is viable architecturally given the fact that there are devices everywhere and the level of connectivity via devices is unbelievably expensive at the moment and increasingly more so? Joe Lea: That viability problem that you mentioned is exactly the reason why I left
Connected devices are everywhere and will soon also be implanted in our bodies. This poses an enormous security challenge. Joe and I discuss the open problems and some partial solutions, including where there are opportunities for new entrepreneurs. Sramana Mitra: Let’s start by introducing our audience to yourself and to Armis.
Sramana Mitra: We’ve discussed a lot of the use cases and scenarios on the horizon. Can you talk about what kinds of companies would you build if you were starting a company today? This is to give pointers to our entrepreneurs who are looking for problems to solve. Flavio Gomes: That’s a great question. I