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- The Accelerator Conundrum
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Internet of Things
Bootstrapping an IoT Company from North Carolina: Bob Witter, CEO of Device Solutions (Part 3)
Sramana Mitra: When did you hit upon this as a key go-to-market strategy for sourcing projects and being brought into projects? Bob Witter: It was specific to these vendors. These are the relationships that we started to build in the first couple of years of our operation. We knew a lot of these vendors through our
Bootstrapping an IoT Company from North Carolina: Bob Witter, CEO of Device Solutions (Part 2)
Sramana Mitra: Can we double-click down on what exactly happened in the first couple of years? It sounds like you started with a hypothesis and that didn’t get any traction in the market. You had to pivot. How did you figure out what to pivot to? What happened? What struck the cord? Bob Witter: We
Bootstrapping an IoT Company from North Carolina: Bob Witter, CEO of Device Solutions (Part 1)
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. North Carolina, at one point, had a large concentration of cellular technology companies. Today, some of that talent has come together around IoT. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what
Thought Leaders in Internet of Things: Colin Sutherland, Co-Founder of Geotab (Part 3)
Sramana Mitra: Why did you pitch for Internet of Things story? Colin Sutherland: The product that we’re actually delivering is data. That’s where our entire industry is moving. The practical application of the data in reducing accidents and improving fuel economy is terrific. You can collect information and store that on the cloud. It is an asset
Thought Leaders in Internet of Things: Colin Sutherland, Co-Founder of Geotab (Part 2)
Sramana Mitra: Can you net this out for me? Who are your customers? Colin Sutherland: 50% of our sales are to the wireless carrier industry. In North America, the top seven wireless carriers themselves represent our technology. We consider them to be our customers because we’re selling to them. They, in turn, sell to end
Thought Leaders in Internet of Things: Colin Sutherland, Co-Founder of Geotab (Part 1)
There’s a ton of data being generated through vehicle telematics that need apps to make sense of. Entrepreneurs looking for problems to solve – please read on! Sramana Mitra: Let’s start by introducing our audience to you as well as to Geotab. Colin Sutherland: I’m the Global Vice President of Sales and Marketing, and one
Thought Leaders in Internet of Things: John McDonald, CEO of CloudOne (Part 5)
John McDonald: Think about all the data points in the car example that have to be correlated to be able to make that work. You have to have situational awareness, positional awareness, data about customer preferences, knowledge of how to interface with the store’s ordering system, and many other data points to infer that you need
Thought Leaders in Internet of Things: John McDonald, CEO of CloudOne (Part 4)
Sramana Mitra: If you were to point to some open problems that you see out there that you think entrepreneurs should be digging into, where would you point them? John McDonald: To answer that question, I will first tell you what I wouldn’t look to do. What I would not look to do is form yet
