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Thought Leaders in Mobile and Social: Penny Herscher, CEO of FirstRain (Part 4)

Posted on Thursday, Jun 21st

Sramana Mitra: So, that’s your primary user interface, Jive or Chatter or whatever? Penny Herscher: Jive, Salesforce. It’s typically Salesforce.com CRM, Chatter, Jive, SharePoint, or the iPad. SM: OK. PH: Or a push in email. Then clients think they’re getting it in Outlook. Salespeople don’t need another tool. What they need is a workflow where

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