Sramana Mitra: What data drives the use case you mentioned? William King: In our case, multi-variate analysis is a part and parcel of what we do. In that example, I would want to be looking at those three categories that I mentioned – public, proprietary, and purchased data.
Sramana Mitra: What kinds of things have they been able to do after connecting over a hundred datasets? William King: The use cases are numerous across the organization. What ends up happening is, we serve two different constituents. We serve the people who are out in the field. They’re engaging with the decisions. They’re thinking
Sramana Mitra: What are the other buckets of data? William King: We take the public domain data and co-mingle it with proprietary data from our customers. This could be anything that they’re generating from things like CRM systems, ERP, or any of the data capture system that they’ve built and are leveraging internally. We can
I first spoke with William for our Entrepreneur Journeys series in March 2015. This is a follow-up discussion on the company’s progress and extensive impact by harnessing data from a hundred different sources to help pharmaceutical companies across various use cases. Excellent insights! Sramana Mitra: Let’s start by catching up a bit. We spoke sometime
Sramana Mitra: My conclusion, to some extent, is that the drive to get these kinds of systems out would probably need to come from the payers because they are incentivized to keep people healthy. You’re right. The data are sitting inside of different providers. It’s a complex adoption cycle. In your orbit, who are at
Sramana Mitra: If you were starting a company today, how would you frame that? Given those trends and those dynamics, how would you frame an opportunity? Michael O’Neil: This notion of precision medicine is all the rage in healthcare today. It’s about finding very precise therapies – devices, pills, diagnostics – that go directly to
There are tremendous inefficiencies in the healthcare ecosystem and a large percentage of these can be streamlined with technology. This is a field where technology has an unambiguous positive impact to bring to bear. However, we’re still far from where we need to be. Sramana Mitra: Let’s start with some introduction. Let’s introduce our audience
Prashant Srivastava: That business would get better over time because it would learn from what works for each person and adapt whereas as we got bigger in a human capital business, the labor pool gets progressively less in quality. This would be something they would learn over time and be more effective at scale and